Emily Dickinson’s Success is Counted Sweetest Essay

Emily Dickinson’s â€Å"Success is Counted Sweetest† has been penned in iambic trimeter with the exception of the first two lines of the second stanza. The poem highlights aphoristic truths that are universal. In the first stanza, Emily Dickinson endeavors to define the true essence of success. The general impression is that success can be ‘counted’ by only those who have experienced it numerous times. Nevertheless, it is more precisely evaluated or counted by those who have never succeeded as they can apprehend its true value. In another poem, â€Å"I Had Been Hungry, All the Years†, Emily Dickinson writes that â€Å"Hunger-was a way / Of Persons outside Windows- / The Entering-takes away-â€Å". For the true experience of life, failures are inevitable. For, what we learn from our failures, success can never teach us. The alliteration with the repetition of the ‘s’ sound lays emphasis on ‘success’. Success also tastes sweeter to the person who has persevered very hard for it, than to a person who has found success effortlessly. The former is also more thankful to God, and cherishes his accomplishment. The word ‘nectar’ here implies water. However, it is perception that renders it ‘nectar’. To the thirsty ones with parched throats, a drop of water tastes as sweet as nectar. Here ‘sorest’ is utilized with reference to its old meaning ,that is ‘greatest’.Only the one in the direst need, can treasure any sort of sanction. Not one of all the purple host Who took the flag to-day Can tell the definition, So clear, of victory! Some people define success by virtue of positions that they acquire and assume in life. The poetess asserts how none of the purple leaders who took the flag to-day could describe what victory actually meant. The act of victory in such a stance of winning a battle is limited to the act of taking away a flag. It also points to the worldly act of hoisting a flag. Arundhati Roy in â€Å"The End of Imagination† toys with the word ‘successful’.She echoes how the meaning of the word ‘successful’ depends upon perception. For instance,a soldier who dies at war is deemed by others to be ‘unsuccessful’.Roy points out that it does not necassarily mean that the soldier is in any way ‘unfulfilled’. The poetess highlights the word ‘to-day’ to underline the presentness and transiency of the situation. ‘Purple’ is the colour of royalty because the fine clothes/robes of kings and emperors were dyed purple; and also connotes ‘blood’. It was the trend that dynasties ruled over some countries .Being born to a royal family, one could never realize how difficult it was to achieve that position as it naturally came to them as a heirloom .Shakespeare said: Some are born great, some achieve greatness, and some have greatness thrust upon ’em. (Twelfth Night Quote Act ii. Scene 5.)Of these,only those who achieve it comprehend its worth according to Dickinson. As he, defeated, dying, On whose forbidden ear The distant strains of triumph Burst agonized and clear! In the above lines, the poetess exemplifies the frenzy of success, that one loses consciousness in. He loses the ability to evaluate himself objectively. In such a context, the person who loses the battle and is dying can perceive it better. The dying man’s ears are not ‘forbidden’. The figure of speech utilized here is a’ transferred epithet’ .Rather what is forbidden to his ears is the sound of success, as he belonged to the defeated side. He is successful in that he can realize the futility of war, and the meaningless of success as the speaker in Wilfred Owen’s â€Å"Strange Meeting’ does. The word ‘strain’ in â€Å"strains of triumphs’ may be used as a pun in the above phrase. Here,the victory may also be ‘strained’. The idea of distance and defeat is suggested by the alliteration of the ‘d’ sound. Moreover, the one who is caught in the noise and fury of success cannot ,in fact hear its sound. The one who serenely lies away can perceive it better. It does not manifest itself subtly, but does† Burst agonized and clear!† Rukhaya, M. (2012, October 07). Poetry analysis: Emily dickinson’s â€Å"success is counted sweetest†. Retrieved from http://voices.yahoo.com/poetry-analysis-emily-dickinsons-success-counted-

Crime And Victimization

She tastes that all individuals in a community have the potential of turning to crime in cases where destructive social relationships are upheld. The theory emphasizes that the socio-psychology interaction with various institutions is a renowned contributing factor to crime. It is evident that offenders turn to crime because of peer pressure and other legal involvements that tend to advocate for the criminal behaviors. This emphasizes on the point that any individual can be a criminal. Currently, there are diverse cases that describe of incidents where the youths have indulged in violence and crime and the effect it has on their families.A research conducted on the issues states that there is a connection of the childhood involvements that the individuals have and their behaviors. In most cases children exposed to domestic violence have been described as the most vulnerable to the situation and they portray poor social interactions and uncouth behaviors (Curran and Reinvent, 2001). I t is evident that if individual's criminal aspects are encouraged from their close relatives, they rarely make the right decisions and this usually results to crime.In this case, children are supposed to be taught on how to behave and the issues that are acceptable in the community since they learn most from what they see. The theory emphasizes that no individual is born with the attributes of a criminal, instead they are influenced to commit crime by the people they grow looking up to (Dressier, 2002). 2. Discuss one (1 ) real-life scenario involving criminal activity, identifying the federal, state, and / or local agency (sees) with jurisdiction. Explain why the agency (sees) that took the case was the appropriate one for the particular circumstances.Late last year, Claire Davis, a 1 7-year old student was shot and killed by Karl Pierson at Arapaho High School in Colorado. Karl was said to have been on a revenge mission against a librarian who he did not find and decided to turn h is anger towards his schoolmates (Arapaho High School shooting victim dies CNN. Com). He fired randomly in the hallways with his pump action shot gun which he later used to kill himself. The state police were the first to arrive and were fully in charge of the investigations from the beginning.This case was zestfully handled by the state police since violent and gun crimes fall under their jurisdiction. 3. Describe a recent incidence of crime that occurred within your community. Suggest how implementing at least one (1 ) of the changes that SST. Evans had discussed and another change of your recommendation would have changed the circumstances of the crime that you selected. Recently in my neighborhood, an elderly woman was ambushed by three young men and robbed of cash and personal belongings at knife point. She had come from doing her grocery shopping at the local store which is open till ate.She was attacked as she was walking to her car in the dimly lit car park which is in a sec luded place away from other businesses. This is one of the incidents that have been reported to have occurred around the area and many individuals have turned out to avoid the local stores. However, the local store is usually opened till late hours and it is convenient for many shoppers since the surrounding stores usually close earlier. This has contributed to the place being an easy attack spot for the thugs who are usually heavily harmed.The region is secluded making it hard for shoppers to get help even after raising alarm. There are minimal occupants around the homes surrounding the local store and the street lights along the store have been broken. The local store car park is also dimly lit and this has made it easier for the thugs to target and attack the shoppers. According to SST. Evans, he recommends that individuals should avoid going to the shopping center alone. This will minimize the chances of the shoppers being attacked by the thugs. It is important that individuals consider their safety and visit the stores early. Crime And Victimization These individuals take the time to think out a plan for the rime from start to finish and consider only an easy self-centered profit motive. There is no regard or consideration for victims or their respective feelings. (Siegel/ World, 2013). The most serious crime that can result from this thought process is capital murder. Consider the recent real-life crime scenario involving the death of William Rounder, â€Å"Bill† Deviate, 55, and the visualization of his wife outside Marvin United Methodist Church, Columbia County, Georgia.Daniel Nelson Robinson, a Florida man committed these heinous crimes for the purpose of obtaining monetary gains in the form of cash. Additionally he appeared in need of a vehicle to leave the area to travel to his home area of Jacksonville, Florida. The grand jury charged Robinson age 21, with felony murder, armed robbery, motor vehicle theft, possession of a firearm during the commission of a crime. The District Attorney of Columbia County, Georgia, Ashley Wright is seeking the death penalty for Daniel Nelson Robinson.Robinsons felony criminal behavior reflects Rational Choice Theory because Robinson was seeking expediency in his criminal behavior to obtain easy cash and immediate escape in Davit's SUB toward Jacksonville, Florida, ( Rowel, 2014). Many Criminologists would argue that Robinson is a psychopath because of the recurring theme of his criminal behavior. He was on parole. This criminal offender demonstrated total disregard toward human life and lacking a moral arm since this also occurred on Church property.Psychodrama Theory suggests that his psychopathology' reflects a lack of conscience and disregard toward helpless females since he did assault Davit's spouse. It would appear that Robinson was a delinquent, (records sealed,) and was placed on parole after a life Of youthful criminal behavior if not delinquent behavior. Another example of a criminal visualization is the national and sensational criminal case of the serial killer from the State of Indiana, Adrian Eden Van.This week Van pleaded not guilty though he confessed earlier to investigators killing prostitutes and disposing their lifeless bodies in abandon, run down houses in Gary, Indiana. Reportedly he admitted to the brutal murders of seven women. Many more women may have been sealed by Van. He is a former Marine who has a history of sexual assaults, victimizing women in the State of Texas and the State of Indiana. Investigators suspect many other jurisdictions ND municipalities are looking into their unsolved murder cases. Complex as these serial sexual homicides appear, investigations are at this time incomplete.State Police in Indiana and the Texas Rangers are sharing forensic data and trace evidence. In addition due to Van's comments about visiting the dead bodies of the women who were abandon in unoccupied houses, Federal Investigators are directing resources to assist local, county and State law enforcement to complete what wil l be an extremely lengthy and exhaustive criminal investigation. Adrian Eden Van was married sixteen years and had a biological son, (NBC News, 2014). Both spouse and son were never victimized by Van's penchant for violent, sadistic sexual behavior.Law enforcement officials from various jurisdictions are attempting to piece together Van's elusive past and apparent psychopathology history of disdain toward women, especially prostitutes and the disadvantaged. Perhaps no other case of extreme visualization in recent years parallels that of the brutal assault and battery of a young couple on the River Front, at Augusta, Georgia. The beatings were so severe that Kevin D. Richardson was charged with two counts of attempted murder. Robbery Moses, 21 and Kevin D. Richardson attacked two young people sitting on a bench on the River Walk near Fort Discovery, Augusta, Georgia.Richardson uses a metal baseball bat. Moss, his accomplice assisted without provocation. Both defendants, although sepa rated after the cruel behavior of visualization, were caught. Moss was apprehended in Newbury, SC. Richardson caught much later and appeared to have a criminal history. Richardson was reportedly involved in another assault in Downtown August the previous evening. The beating was so severe that Wesley Spires requires months of hospitalizing. He received broken hand and facial fractures requiring reconstructive surgery.Local business provided a ten thousand dollars reward for information and for the apprehension of these criminal suspects. River Walk Augusta at the Fort Discovery landing is a rather secluded poorly lit area on a sparsely travel or visited walkway on the Savannah River during evening hours. Police patrols are more recurring at the upper area on the River Front. Sergeant Evans' noted Problem Oriented Policing attempts to react proactively. Considering this brutal criminal behavior, proper lighting and cameras may have been an effective deterrent.Strategic location of ca meras along the River Front Augusta, Georgia, advertising camera locations and monitoring devices, as well as signage indicating routine police patrols may have abated, if not eliminated this criminal element, and social deviates from downtown Augusta, Georgia. This senseless criminal act of assault and battery with intent to cause serious injury indicates that criminals are impulsive and adept at finding opportunity preying on weak and at times the infirm. Curfews or area closings would be entirely appropriate within this area on the River Front t the Savannah Rivers edge.

Both poets Essay

Both poets are writing about an experience of the same thing, a birth. Hughes’ however, is a bad birth and Clarke’s is a good birth. Although they are relating the same subject, the two poems are very different, not only in the style of writing but in the story and atmosphere. The themes in both are the partnership of life and death. They both start by setting the atmosphere with the weather. Hughes depicts a bad atmosphere by describing the worst of winter days: â€Å"Ice wind Out of a downpour dishclout sunrise†. In contrast Clarke expresses the loveliest day of the year: â€Å"The stillest, hottest day of the summer† Also Hughes describes the inhospitable environment of the: â€Å"Mudded slope† So right from the start it can be seen that Hughes is going to be relating a bad birth, and Clarke’s is going to be good. Another similarity is a technique they use here which is alliteration, a technique that Hughes is very fond of. Here Hughes uses the hard, harsh sounding Ds to get across the atmosphere and Clarke uses soft calm sounding Ss. Both poems are also set in the poet’s native area. Hughes is very straight forward right from the start in what it is about: â€Å"A lamb could not get born. † Clarke also gets the picture across straight away: â€Å"A lamb was born in a field† So as you can see the structure and use of techniques is very similar but the meaning is opposite. In the labour, Clarke, emphasizes the ease and calmness of the birth. One of the ways she does this is by making little of the physical aspect, simply describing: â€Å"Her sides heaving, a focus Of restlessness in the complete calm Her calling at the odds with the silence. † Her pain briefly disturbs the silence of this still day. It is also a fast, easy delivery: â€Å"Hot slippery the scalding Baby came and the cow stood up. † Clarke, as you can see, concentrates on the ease and speed of the birth but also brings a big picture of the surroundings not just the labour and birth. Hughes, on the other hand, focuses very much just on the birth and does not bring in the wider picture of his surroundings. He also gets across the difficulty of the prolonged birth for himself and the ewe, being much more involved in the birth than Clarke. He uses short strong words to give impact and intensity: he is ‘wrestling’ while the sheep ‘groans’; he hauled’ while she ‘cried out. ‘ The effort is reflected in the repetition of the word ‘pushed’ but once it is past the head and shoulders it comes, like Clarke’s, fast and easily: â€Å"The long sudden, yolk yellow Parcel of life† Clarke describes the birth as a nice comfortable experience, through imagery; she gets across the gentleness and beautifulness of the birth: â€Å"The light flowed out, leaving stars and clarity† â€Å"The cow stood up, her cool flanks like white flowers in the dark. † In contrast Hughes gives a detailed, and rather gruesome description of the deformed head of the lamb: â€Å"A blood ball swollen Tight in its black felt, its mouth gap Squashed crooked, tongue stuck out, black purple. † This is great imagery describing the limp, bloated head with the purple deoxygenated blood and short black wool on its head. Although both of these poems are written in 1st person they are different, Hughes is very much physically involved in the experience and plays a big part in it. He is always referring to what it was he had to do: â€Å"I caught with a rope†; â€Å"I felt inside†; â€Å"I saw it was useless†; â€Å"I pushed† It is forced onto the reader every single little point, and this is clearly intentional. On the other hand Clarke’s perspective is very different, she is much more just an observer and simply invites the reader to join her, although she does make references to her own personal experiences as a mother: â€Å"I could feel the soft sucking Of the new born, the tugging pleasure Of bruised recording† Clarke also brings in a much wider picture than Hughes rather than picking at every one little detail. So though both are in 1st person they are put across very different. Both poets use literary techniques to boost their imagery, but like everything else they use them in very different ways, same techniques, variation in use. Obviously Clarke uses these techniques in such a way that they are soft and tender sounding for example when she uses alliteration it is soft ‘S’s and ‘M’s that are used: â€Å"Measured the volume of the sky; the hills brimmed with incoming darkness†; â€Å"soft sucking. † In contrast to this, Hughes’ use of these techniques is much More graphical and harsh, in this example the use of the ‘B’ almost seems to give the sound of the head bobbing up and down, like Hughes says he likes to use words that you can touch, feel, hear as well as see: â€Å"Blackish lump bobbed at her backend† So here you can hear, see and almost feel the nodding head and again here you can hear and feel the lamb slipping out: â€Å"Smoking slither of oils, soups, syrups† Although he does use these harsh sounding images there is one place where he uses soft sounding alliteration it is when he is telling about how the birth should have been just to contrast against the awfulness of this birth and make just that bit worse: â€Å"Tip-toe, his toes Tucked up under his nose†. When is comes to the structure of the poem, even it reflects the mood of poem. Hughes splits up some of his sentences over lines, this makes it a bit jerky to maybe reflect the uneasiness of the birth and it is also used to give emphasis to the last word of the line, also ‘February 17th’ is in one big chunk of text and is not split into stanzas, this is make it tense and slightly uneasy for the reader. On the other hand Clarke has two short stanzas the maybe reflect the ease and straightforwardness of the delivery, she also uses the technique of splitting sentences over two lines but her poem in general has a much more formal structure. So in some ways the poems are identical because they have the same subject and themes, life and death, also they use all the same techniques so without reading it and just being told this you would begin to think they were the same. But Hughes is a lot more straightforward and down to earth in the way he tells the story, also he concentrates on just the birth and goes into a lot of detail.

Principles and trends in curriculum development Essay

Principles and trends in curriculum development - Essay Example Children naturally express such creativity in their natural communication. Their communications may be expressed in various forms or â€Å"languages†Ã¢â‚¬â€œ in words, drawing, artwork, three-dimensional constructions, music and movement. Young children do not express their ideas in just one form but move naturally and easily between â€Å"languages†. They may vacillate from drawing, speaking, singing and moving (Fawcett & Hay, 2004). A more holistic perspective of learning that likewise entails creativity development is now being supported by many educators, as it threads segregated learning into a more integrated one. Littledyke (2008) has defined integrated curriculum as such: Integrated curriculum thus refers to the use of several different strategies across several different domains and encompassing project and process approaches for holistic learning and development designed to support meaningful learning for children† (pp. 21-22). Curriculum integration hel ps students recognize connections between curriculum areas. These connections are essential to the brain in order to learn effectively. Integration changes the emphasis from the instruction of discrete academic subjects to activities that promote learning through real-life tasks. It blends academic disciplines into integrated topic studies which support creative thinking and problem solving, as opposed to rote memorization and teacher-directed instruction of isolated skills and bits of information (Krogh, 1995). An integrated curriculum consists of a number of strategies that can be applied to deepen meaningfulness and support conceptual development (Bredekamp and Rosegrant, 1992). The initiative to integrate curriculum began when John Dewey (1938) proposed that curriculum be linked to real-life experiences and organized around activities that interest and engage children actively. Dewey asserted that children’s interests naturally progress into appropriate learning activitie s and extend to various areas of study. As implied by the guidelines for appropriate curriculum, the concept of integration can also be attributed to the integrated nature of development; that is, development in the different domains does not occur in isolation; rather they influence one another (Bredekamp and Rosegrant, 1992). An integrated curriculum allows the young child to perceive the world around him more clearly. Furthermore, it provides opportunities for in-depth exploration of a topic and learning that has a thorough coverage; more choices and therefore more motivation to learn and greater satisfaction with the results; more active learning; an opportunity for the teacher to learn along with the children and model lifelong learning; and a more efficient use of student and teacher time (Brewer, 2001). For the teacher, an integrated curriculum is a good planning device that offers much flexibility. If the children lean toward another way other than what the teacher had expec ted, the integrated curriculum quickly guides her as to how to integrate it to a related concept so the flow of learning is not disrupted. At one glance, the integrated curriculum shows the coverage of what the children learn in school. It advocates natural learning, as it follows children’s interests and not impose the concepts that they need to learn. It follows that the skills they learn become meaningful to them, as it sprouts from their own interests. It also gets to touch on

A Competence of Children Safeguarding Service Research Paper

A Competence of Children Safeguarding Service - Research Paper Example Since many of the managers from the established management team have been working in their departments for over 30 years, there has been much resistance on their part when it comes to implementing changes within their organization. In fact, I have been considered a threat to these managers. The Operations Manager, for instance, feels that change within her organization is absolutely unnecessary since they have gotten positive feedback regarding their services in the past. However, after assessing the performance of all the managers, I have found out that there are indeed a number of problems that need to be addressed. These are namely, 1) Poor response or lack response, 2) poor information systems, 3) lack of support and training for managers and staff members, 4) poor and infrequent supervision, 5) the failure to implement policies and procedures, 6) poor structures within services, 5) infrastructure is fragmented and disorganized. This report shall provide information pertaining to implementing change within an organization and managing members of the staff, especially with regards to introducing change. I shall also make references to the current issues when it comes to safeguarding children social workers undertaking child protection services. Clearly, considering that the managers are not welcoming change within their organization as they should, there is a need for this report in order to provide information regarding appropriate human resource management, organizational culture, and organizational behavior.   I have decided to use journals as sources, as well as articles from the Internet and books.

Whom can art offend Essay Example | Topics and Well Written Essays - 1500 words

Whom can art offend - Essay Example in Germany had confiscated the art space in the country, by terming such art as â€Å"degenerate† and thus establishing policies that would restrict the use of modern art in Germany1. This art exhibition was organized by Adolf Ziegler, and it was attended by over three million people, who were involved in viewing different artwork exhibitions. Despite this exhibition being a response to the restriction of the application of modern art in Germany, the exhibition was able to meet its objective of popularizing the modern art that Germany was prohibiting. In this respect, art can be offensive to some part of the society, based on the content of artwork that is being displayed, which the society might consider to be offensive, or to be against the acceptable social moral values2. Thus, while the Degenerate Art Exhibition could have been offensive to the German government and some of the German population that was opposed to the modern art principles, the Islamic world has been offe nded by several art applications throughout the modern history. The Islam world has considered some form of art, both print and visual, as offensive to the ideals and values that the Muslims holds dear. "The Innocence of Mohammed" is one of such films that was developed and aired in America, directed by Sam Bacile, which then became highly controversial due to its anti-Prophet Muhammad d and anti-Islam sentiments and contents3. The release of the film caused the Islamic world to protest against its allowed viewership, considering that the film was ridiculing the very fundamental Muslim principles that the religion regards critical. In response to the release of the film in 2012, protests sparked in different Muslim nations, such as Egypt, Syria and Libya, where the protesters were involved in â€Å"burning the USA flag and also attacking the USA diplomats† to those countries4. The protests were far more violent in Libya, where the protesters burnt down the USA consulate in the country and also

Explain which early Tokugawa reforms did the most to stabilize Japan Essay

Explain which early Tokugawa reforms did the most to stabilize Japan and perpetuate Tokugawa rule - Essay Example At the beginning of the Tokugawa period, Japan was shaken by internal disorder and social unrest. In order to restore stability and order, the Tokugawa rulers established a social hierarchy, based on the principles of Confucianism (Hunter; Murphy). Many samurai were disposed of their land, which was concentrated in the hands of the daimyo. The daimyo were put under the direct control of the Shogunate. The land owners were located in the city of Edo, and this social organization was based on inherited position rather than personal merits. It was horizontal in the sense that at the top there was the Emperor, as well as the Shoguns and the daimyo. The lower layer consisted of samurai, followed by peasants, craftsman and merchants. The social structure during the Edo period was an interesting way for the Tokugawa to stabilize the country and to maintain order. The system was elitist in a way that the resources of the country were vested in the hands of very few people, which were under the control of the Shogunate. This hereditary form of autocracy prevented economic and social disputes and riots over land or economic predominance. The social order established by the Tokugawa was a centralized form of governance, which carried some of the features of European feudalism. Another reform, which created stability during the Tokugawa period, was Japan’s transition from trade openness to seclusion. At the beginning of the Tokugawa rule, foreign trade with Europe and the Americas was restricted (Hunter, Murphy). The reason for this major shift in external relations was the Tokugawa fear from the spread of Catholicism in Europe. Although some historians argue that the restrictions on foreign trade, imposed by To kugawa set the beginning of Japan’s economic isolation, they were also a form of protectionism which made Japan impervious to foreign influence. Explain which Meiji era reforms did the most to transform Japan into a modern nation and major military power The Meiji period was a benchmark in Japanese modern history, and marked the beginning of Japan’s ascent to economic and military supremacy. Economically, the Meiji period marked a tremendous shift from the policy of isolation and trade protectionism, which was characteristic of the Tokugawa rule. During the Meiji period, Japan opened its economic borders, and adopted open market economy, based on the Western capitalist model (Hunter, Murphy). The rationale behind the adoption of free market economy was to boost independent entrepreneurs, which at the time were the main component of the Japanese private sector. Open market economy increased competition and industrialization, which quickly transformed Japan from economic ally secluded nation, to one of Asia’s rising economic powers. The implementation of open economy allowed Japan to borrow expertise, knowledge and technology from the developed West, which soon made the country Asia’s leading manufacturer of goods. Other economic reforms included improved banking system and the adoption of unified national currency – the yen. The transformation of Japan in the Meiji period continued with the modernization of the military sector. This period saw the government’s effort to create a small, but well trained army. Army conscription was made compulsory for all men. Japan exchanged military expertise and training with developed nations such as France and USA.

My relationship with food Essay Example | Topics and Well Written Essays - 1000 words

My relationship with food - Essay Example I could say Italians are real food-lovers and so they raise their own crops, choosing the ones which are most important in their cooking. Early in my life, I have learned to indulge in home-grown foods. The words, â€Å"Home-grown vegetables are the most delicious in the world†, have become a cliche for me because they were my grandmother’s daily verse. As a result, I have grown to consider home-grown vegetables as the very heart of every meal. I do not consider eating as a lively activity when there is no green thing on the table. Without the colorful vegetables that make the poultry attractive, the blood in my home-grown relationship with food is quite drained. I guess I could say that my romance with food is like tomatoes. It is very attractive. With the red color, it expresses its passion for me as much as I do for it. It is as juicy as my early romance with food in my hometown in Italy. For the first seven years in my life, I have smelled and appreciated food even before I knew anything about it. It did not simply sustain me to live and be healthy. Rather, food gave meaning to my life. I could say that just like the tomatoes, my first seven years of romance with food has been the juicy stuff. I remember my grandmother excitedly gathering her homegrown vegetables and gleefully bring them to the kitchen for our consumption. I can see the males preparing the meat to mate with the vegetables to eventually give birth to a delectable victual. Then, the whole family sit together to eat, giving the children the priority to indulge first with the food before the grown-ups pick on our morsels. The whole family was engaged in the preparation and consumption of the food and I think that is what makes my love affair with food quite juicy. It has been a homegrown relationship, strengthened by the people around me and, which was nurtured into a love that is to make my life more colorful and meaningful. When my family moved to California, my homegrown romanc e did not die. Although we did not grow our own vegetables, mother always made sure that we still have the lingering taste of grandmother’s homegrown vegetables. Local fresh foods were always made available for us. My mother always made it a point that we prepare our food and that we all eat together at home because she knew that going out to eat in restaurants, especially fast food restaurants, would spoil our love affair with healthy food. I see this time in my life as a carrot. It still looks attractive and healthy although the chewing gets a little difficult. This period brought us challenges that eventually affected me. My mother really had to work hard to keep our kitchen a place where we could still indulge with food and see each other. With the demands of a busy American lifestyle and the inability to grow our own vegetables, preparing food has been quite a feat. Nevertheless, my mother did not give up rather she kept my romance with food aflame by teaching me how to cook even though we had to get by with vegetables from the fresh market which are locally produced. When organic vegetables became popular, I could say that my relationship with food became more interesting. I did not have to worry about the source of the food that I eat rather I was confident and felt like I was with my grandmother once again. I could perhaps describe this time in my life as the onion in my food romance. Onions are pungent and

Marks and spencer assignment Coursework Example | Topics and Well Written Essays - 2000 words

Marks and spencer assignment - Coursework Example In the consolidated statement of financial position of M&S, the company have many subsidiaries or associate companies. However, when the consolidated cash flows are analysed, they reflect ‘acquisition of subsidiaries’ amounting to 5.4 million pounds in 2010. Operating segments-IFRS 8 Marks & Spencer Group Plc adopted International Financial Reporting Standard (IFRS) 8- operating segments on 29 March 2009. This Standard requires the internal reporting should be used as a base to report the performance of operating segments of an entity. The Group has reshaped its operating segments as UK and International and their performance is reviewed by the executive directors. On the basis of review, the chief executives ascertain the amount of the further resources. The UK segment comprises of the UK franchise operations and UK retail business. The International segment operates in the Republic of Ireland, Asia and Europe, together with international franchise operations. In the ye ar of 2009 and 2010, the Group made revenue of 8164.3 and 8567.9 billion pounds from UK operations respectively, and from the International segment, the Group posted 897.8 and 968.7 billion pounds in the year 2009 and 2010 respectively. Analysis The Group has shown less attractive financial performance. The above financial information suggests that the company earns more than 90% its revenue from its UK segment and the remaining comes from the International segment. Aggregately, much of the financial performance can be evaluated from the UK segment. In comparing the UK segment revenue of 2009 and 2010, the aggregate addition is around 403.6 (8567.9-8164.3), which is 4.94%. Also, there are no attractive figures of 2010, highlighting a stable growth in UK clothing and footwear. In terms of volume market share, only 11.2% in 2010 and the same figure was displayed in the year 2009. Furthermore, in terms of value market share, the growth percentage of 2010 is 11.0% and 10.7% in the year 2009. Without any doubt, such growth figures do not satisfy the current shareholders, nor could they attract the potential shareholders. The unattractive figures are also reported in UK market share food, in 2010 M&S posted mere 3.8 % in comparison with 3.9% in the year 2009. Instead of showing growth, in the UK market share of food segment, M&S has decreased and market share is slightly down (Kantar world panel, web).This means in the year of 2010, the company has only shown such a minimum level of revenue growth. Additionally, from the International segment the aggregate growth 70.9(968.7-897.8), which is 7.89%. Even this growth rate is not as attractive as it should be. Goodwill-impairment The Group does not amortise goodwill. However, it ensures that each year goodwill is tested for the purpose of impairment with the recoverable amount. And the recoverable amount is calculated from value in use. The Group uses the discount rate, changes in income and costs and growth rates as th e key assumptions for the value in use calculations. Additionally, the Group prepares forecasts of discounted cash flows. They are prepared with the use of previous financial performance and predications for future developments in market for a period of three years. Cash flow occurring beyond this time period; are assessed and extrapolated with the use of a growth rate of 2% on the assumption that it must not increase more than the long-term average growth rate for the Group’s retail businesses. However, the Group owns certain brands and they are

STRATEGIC MANAGEMENT Essay Example | Topics and Well Written Essays - 2500 words

STRATEGIC MANAGEMENT - Essay Example This is how a need for vertical integration springs in some businesses. The idea of vertical integration was made famous by Henry Ford. He wanted to make everything on his own without relying on any foreign trade. Vertical integration gives a firm monopoly power over other firms. A vertically integrated company has a flexible supply chain and therefore can afford to hold fewer inventories. Lowered costs and greater control are major advantages of vertical integration. The problem associated with vertical integration is that it is very hard and expensive to implement. It is also not easy to reverse vertical integration in a particular firm (The Economist, 2009). Horizontal integration, on the other hand, refers to a kind of ownership in which a firm merges or buys another company which is in the same business. For example an automobile company buying another automobile company will be an example of horizontal integration. It is the expansion or growth of the firm at the same level of the value chain. This means that an automobile company buying an investment firm will not come under horizontal integration. The merger should be between two firms involved in the same business activity. Horizontal integration also offers many advantages for a firm. It allows a firm to gain more market share by catering to more customers. It helps a company expand into newer markets. It also helps a company gain economies of scale and in turn increases the market power of the firm. The process of horizontal integration is also not easy to manage because there may be many differences between two firms that can cause problems. For example there can be a gap in technological expertise of firms or culture of the two firms can be different. These differences make... The intention of this study is Toyota as a good example of vertical integration as it works closely with its supplier to assist them in their production of raw materials that are eventually used by Toyota in its cars. Toyota is not a fully vertically integrated firm but it applies the concept to a great extent. The company owns shares and stakes in its suppliers business and by doing so Toyota can exert its influence on its suppliers which is the main aspect of vertical integration. The main focus of the company is to develop a supply chain that can eventually add value to the end users and at the same time can reduce costs related to inventory and supplies. Horizontal integration involves owning another business in the same industry. In the automobile industry, again, horizontal integration cannot work by the books. Toyota cannot buy other automobile companies because it is not feasible for Toyota. Instead horizontal integration works when firms in the similar business collaborate f or a joint venture. This gives the two companies opportunity to work together but at the same time does not take toll on the management system. Handling two companies especially in the automobile sector can be a cumbersome tasks therefore joint ventures and collaborations work well instead. Toyota owns equity stakes in its supplier which allows the firm to control its supply side. Toyota is also holding equity in electric car manufacturer Tesla and this is an example of horizontal integration.

Why Is Water Important in Living Organisms Essay Example for Free

Why Is Water Important in Living Organisms Essay Water is very important in all living organisms, it is vital for many different things. Around 70% of our body weight is due to water. The quantity is high in organs such as lungs and brain and fluids such as blood, lymph, saliva and secretions by the organs of the digestive system. First of all water is vital in the regulation of body temperature to depending on the temperature mammals will alter the amount they sweat. If they are to warm the amount of seat will increase. Sweat reduces the body temperature because as it evaporates off the skin it cools the surface. If body temperature rises above 37 then enzymes will begin to not function properly and reactions will slow. This is because the enzymes are becoming denatured as their hydrogen bonds break and shape change. This is also relevant in plants. When water is evaporated of leaves of the plant it cools it in the same way. This is also important as plants need to be a certain temperatures so that. Plants need to be at the correct temperature so reactions take place at the fastest rate and so they grow as much as possible. This is especially important in crops and agriculture Also for plants to grow at the fastest possible rate they have to have the correct amount of water. Water is also important because without osmosis wouldn’t occur, so many important particles and nutrients wouldn’t be moved around the organism. An example of this is in the root hair cell. In the soil outside the root hair cell is a higher water potential than in the root. This is because the root hair cell has amino acids, minerals and sugars inside them. So water moves down the concentration gradient into the roots. The uptake of water in plant cells creates pressures against the rigid walls. This can also help non-woody plants stay upright. Water is pulled up the stem by transpiration pull which creates a negative pressure this causes the water molecules to stick together. Which is called cohesion tension theory. The water is transported up to the leaves and into the chlorophyll where it is used in photosynthesis. Other nutrients and molecules are transported by the water and used in different parts of the plant. Water is also used in the light dependent reaction of photosynthesis. Electrons are lost from the chlorophyll as they get excited and move done carriers. These electrons need to be replaced; this is done by the photolysis of water. The replacement of these electrons are provided from water molecules which are split using light energy. Water → protons + electrons + oxygen  As well as in plants water is important in the body. Water is the medium in which various enzyme and chemical reactions take place. It moves nutrients, hormones, antibodies and oxygen through the blood stream and lymphatic system. Also inside the body many larger molecules need to be broken down, water is used to do this. Polysaccharides are joined by glycosidic bonds. These can be broken by the process of hydrolysis, the addition of water. This splits the polysaccharides into monosaccharides. One reason this is done is so polysaccharides can be hydrolysied into soluble sugars. An example is Cellulose is first hydrolyzed to cellobiose by cellulase and then cellobiose is further hydrolyzed to glucose. Hydrolysis is an exothermic reaction. It gives off heat as it breaks the glycosidic bonds. This can be used to regulate body temperature, which is very important for the survival of mammals. If it is cold the amount of metabolic reactions will increase. Hydrolysis occurs in the early stage of respiration. Hydrolysis occurs in glycolysis. Energy is needed to activate glucose and energy comes from the hydrolysis of ATP to ADP. Water is vital for metabolic reactions. And if the body is kept at the correct temperature then many processes and reaction will not be carried out correctly. For example body temperature is 37. This is the optimum temperature for enzymes in the body. If that temperature drops the rate at which the reactions involving theses enzymes take place will drop as well.

Alice in Wonderland Essay Example for Free

Alice in Wonderland Essay As the Cheshire-Cat appears and sits on a limb of a tree with his grinning face while Alice is walking in the forest he explains to her that everyone in wonderland is mad even Alice, which is why she is there. Alice did not agree with the Cheshire-Cat but continued on her way to see the March Hare anyways. Being mad or crazy does not always make a person bad. In fact the Cheshire-Cat was right, all the people in Wonderland were indeed mad and they were all there for that reason. In every classic story there are good characters versus bad characters. In the book, Alice in Wonderland written by Lewis Carroll, there is no exception. The characters Alice, the White Rabbit, and the Cheshire-Cat are all positive characters in the story and the Queen of Hearts is the villain or the negative character in Wonderland. Positive characters can be identified in the story of Alice in Wonderland by their personalities and how each character interacts with one another. Lewis Carroll only made one distinctive negative character and the rest he made either positive characters or characters that are Just in the middle. Most of the characters in the ook are middle characters that do not have a good or bad sense of personality. Negative characters can be identified by color and personality as well. The Queen of Hearts for instance is represented by the color red with represents fury and anger. That describes the Queen perfectly. Alice is a positive character in the story of Alice in Wonderland. She is the main character of the story. Lewis Carroll does a good Job of portraying Alice as a young curious and well mannered lady. Youth and innocence can describe Alice as a positive character. Throughout the whole story Alice gets onfused quit easily when talking to the other people in Wonderland, the Mad Hatter and the Caterpillar especially. Although she is in an obscure and crazy world, Alice keeps her cool for the most part and tries to keep her senses. In the world of Wonderland, however, being sane is mad, which allows Alice to fit right in with the others (From Alice on Stage). The White Rabbit was made to contrast Alice in every way. He is timid, old, punctual, and often nervous. The White Rabbit can be seen as a positive character because he is white in color, also because he is somewhat helpful. Although he is shy and nervous he does not do anything that would make him be considered a negative character. I would say he is somewhat of a mediator, neither positive nor negative. The White Rabbit is significant in the story of Alice in Wonderland in order to understand Alice more (From Alice on Stage). Most unique of them all is the Cheshire-Cat. When Alice first comes across the Cheshire-Cat he is in the house of the Duchess and is grinning very widely. From the way he is first described I thought that he was going to be a negative character in the story. His grin seemed some what villainous and because he was mysterious led to the conclusion he was a negative character. After the book goes on the Cheshire-Cat is very calm and sensible in the mad world of Wonderland. He helps Alice when she need someone to talk to and when she has questions about Wonderland. The Cheshire-Cat is the most knowledgeable about Wonderland and fits right in when it comes to craziness (Spark Notes from Alice in Wonderland). Queen of Hearts. Some of the other characters have their moments of rudeness or snappy ways but none of them can be identified as complete negative characters esides the Queen of Hearts. When we first meet the Queen she comes into the yard yelling orders at everyone and being very rude. From the beginning you can tell that the Queen has anger and fury within her. Because she is red in color she can be identified as negative. Red usually has a bad connotation and is usually associated with anger and fire or fury. She makes irrational decisions, most of them affecting everyone but herself. Everyone in her court is afraid of her because she is known for prosecuting and beheading anything and anyone who gets in her way (From Alice on Stage). Of all the characters in Alice in Wonderland the Queen of Hearts and Alice are the most significant. I would not say that in this story there is a hero or villain, but Just positive and negative characters. A lot of the characters in the story were middle characters that had no sense of good or bad, they were Just mad. Everyone in Wonderland was mad, including Alice, that is why she ended up in Wonderland. Lewis Carroll defined each character using their personalities. The Queen of Hearts impatient, loud, and obnoxious and Alice is curious, sensible, and has a sense of uperiority.

Role Of Civil Society In Combating Terrorism

Role Of Civil Society In Combating Terrorism 1. The stalemate of terrorism has always been a threat to humans of this world in one form or the other, radiating from number of causes such as insensitive religious emotions, sectarian divergences, disparity of power among leftist and rightist schools of thought, communism vs. capitalism, exploitation of the ignorant and deprived ones and lust for acquisition of resources entailing in invasions etc. However, this problem emerged as a flash point after a tragic incident of 9/11 which drew attention of world towards uprooting this cancer by taking certain counter measures. Military solution, when crucial, plays its roles to some extent but cannot fully figure out the intricacies of terrorism without taking all the communities and nation onboard. This not only educates masses about issues in war against terror but plays a key role in boosting morale of forces on frontlines. These have included the introduction of anti-terror laws; changes in reporting requirements for civil society or ganizations; and the increasing use of new border security technologies. In many countries, the impact of these measures on civil society and on citizens has been a source of great concern. The meaning of involving civil society in a wide-ranging and multidimensional response to the threat of terrorism has been stressed by various international platforms. 2. Civil society covers a vast range of societal groups, interests, representations, inbuilt tensions and conflicts. It is very much obvious by a series of intended associations together with biased parties, skilled unions and specialized bodies, classified fundamentals, learned and research foundations, pious, strong believers, and community-based societies, social and environmental groups. An energetic civil society can show a strategic role in countering extremist ideologies, sectarian / social violence in the society. 3. Civil society can promote the voice of diverse social groups and causes, which endow with a channel of expression for the unimportant and can encourage an atmosphere of patience and pluralism. As a matter of fact, civil societies can also play a momentous role in building local support for counterterrorism through education, entrancing government establishments to adopt a pragmatic response that respects human rights, supervising execution of counterterrorism procedures, considering and broadcasting abuses committed in the name of fighting terrorism, backing and support to sufferers, sponsoring the significance of harmony and safety, and providing capacity-building training. This paper will address this aspect of countering the terrorism to see where and how civil society comes into action for countering terrorism. AIM 4. To carry out an in-depth study of civil societys role in addressing terrorism, so as to identify the shortcomings hampering its efficacy with the view to enable a way forward in short and long term perspectives to make it an effective tool for combating terrorism. SCOPE 5. The paper will focus on following:- a. To briefly highlight various terrorism facets for drawing their relevancy and genesis form civil societys standpoint. b. To ponder upon the essentials that the civil society can perform in developing its profile for handling terrorism. c. To highlight the limitations that handicaps our civil societys efficacy in playing its due role in addressing terrorism. d. To bring home an affect based approach focusing on immediate and long term actions to uplift our societys role against terrorism both in cognitive and practical domains. PART I DEFINING TERRORISM AND COUNTER TERRORISM 6. The word Terrorism is very much renowned and perilous to the global world. The modern world has made a number of counter measures to face this menace. Before defining the role of civil society in combating terrorism and extremism effectively; we must understand first about terrorism, its genesis types and causes. Since, solution to any problem will prevail only by knowing its basis and objectives. 7. What is Terrorism.  [1]  Terrorism is not new, and even though it has been used since the beginning of recorded history it can be relatively hard to define. Terrorism has been described variously as both a tactic and strategy; a crime and a holy duty; a justified reaction to oppression and an inexcusable abomination. Obviously, a lot depends on whose point of view is being represented. Terrorism has often been an effective tactic for the weaker side in a conflict. As an asymmetric form of conflict, it confers coercive power with many of the advantages of military force at a fraction of the cost. Due to the secretive nature and small size of terrorist organizations, they often offer opponents no clear organization to defend against or to deter. 8. There is no universally accepted definition exists for the meaning of word terrorism, however several interpreters have counted more than one hundred different definitions.  [2]  The lack of an agreed definition allows those in power to interpret the term for their own purposes. Political leaders often take advantage of the terms ambiguity to label their opponents terrorists. However, there are certain definitions related to terrorism exist in the world with different connotation to its application used by different countries are as:- a. United States Department of Defense. It defines terrorism as the calculated use of unlawful violence or threat of unlawful violence to inculcate fear; intended to coerce or to intimidate governments or societies in the pursuit of goals that are generally political, religious, or ideological. Within this definition, there are three key elements violence, fear, and intimidation and each element produces terror in its victims. b. Federal Bureau of Investigation (United State). States that, Terrorism is the unlawful use of force and violence against persons or property to intimidate or coerce a government, the civilian population, or any segment thereof, in furtherance of political or social objectives. c. United State Department of State. It defines terrorism to be premeditated politically-motivated violence perpetrated against non-combatant targets by sub-national groups or clandestine agents, usually intended to influence an audience. d. United Nations. United Nation produced this definition in 1992; An anxiety-inspiring method of repeated violent action, employed by (semi-) clandestine individual, group or state actors, for idiosyncratic, criminal or political reasons, whereby in contrast to assassination the direct targets of violence are not the main targets. The most commonly accepted academic definition starts with the U.N. definition quoted above, and adds two sentences totaling another words on the end; containing such verbose concepts as message generators and violence based communication processes. Less specific and considerably less verbose. e. British Government. The British government definition of 1974 isà ¢Ã¢â€š ¬Ã‚ ¦the use of violence for political ends, and includes any use of violence for the purpose of putting the public, or any section of the public, in fear. 9. Types of Terrorism. Being complex in definition, there is also difference in opinion among the academics over the types of terrorism. However,  [3]  Encyclopedia of Britannica describes the following types of terrorism:- a. Revolutionary Terrorism. It is very common type and is aimed to achieve certain political goals. Practitioners of this type of terrorism seek the complete abolition of a political system and its replacement with new structures. Modern instances of such activity include campaigns by the Italian Red Brigades, the German Red Faction (Baader Meinhof Gang), the Basque separatist group etc, each of which attempted to topple a national regime. b. Sub Revolutionary Terrorism. A least common and is used not to bring down an existing establishment but to transform the existing socio-political arrangement. Since this modification is often accomplished through the threats of deposing the existing regime, sub revolutionary groups are somewhat more difficult to identify. An example can be seen in the African National Congress (ANC) and its campaign to end apartheid in South Africa. c. Establishment Terrorism. During cold war, Soviet Union along with its allies ostensibly engaged in widespread support of international terrorism and United States supported rebel groups in Africa that allegedly engaged in acts of terrorism, such as the National Union for the Total Independence of Angola (UNITA) in 1988s. d. Nationalist Terrorism. It is aimed to establish separate state for certain religious, ethnic or tribal groups. It has been popular among the most flourishing at winning international sympathy and acknowledgment. Being so called freedom fighters, they use violence to draw attention of the world to gain sympathy for their national agenda. Movement run by Irish republican Army in UK (IRA) and Palestine liberation organization (PLO) in Palestine are some examples from the past. However, it is fascinating truth that both groups renounced terrorism in 1990s and adopted the political means of conflict resolution. e. Religious Terrorism. It is growing rapidly and discussed widely on the international media. Religious terrorists seek to use violence to further what they see as divinely commanded purposes, often targeting broad categories of foes in an attempt to bring about wide changes in the system. f. State-Sponsored Terrorism. State uses secreted groups to contain anti state or anti government rudiments in the country and is normally accomplished by autocratic to restrain the political opponents. They are more capable, professional and energetic than other groups because of having moral, political and logistic support of the government or state. g. Inter-State or International Terrorism. This type witnessed events of uprising and terrorism between two big powers in the guise of cold war. Although USSR and USA never confronted directly but no one can deny proxy wars of these two powers in different parts of the world. Palestine is very clear example of the international terrorism where America supported Israel and USSR was giving backup to Al Fateh a militant arm of Palestinian liberation organization (PLO). h. Group Terrorism. It occurs on the formation of various groups for common objectives in the society. Such groups are based on sectarian, linguistic, ethnic and tribal bases. When these groups work for the establishment of the supremacy and superiority for their own agenda it ultimately causes tension and clash with opponent groups. For example, Catholic and protestant conflict in Ireland, black white tension in US and South Africa etc. 10. Causes of Terrorism. To counter the menace of terrorism, it is essential to know and identify causes of terrorism. Terrorism being a multifaceted phenomenon has several reasons such as social, economic, religious and political etc. This global phenomenon has various causes and some of them are being spelled out briefly for the better understanding of the issue. This is also notable that the causes of terrorism may be different in various societies due to its religious, ethnic and political nature. a. Helplessness and Hopelessness. Helplessness which leads to hopelessness is the psychological state that enhances terrorism in the society. The society in which people are ignored and have to experience from socio economic and political unfairness, provide favorable milieu to promote terrorism like long outstanding disputes of Palestine and Kashmir. Similarly, in communist regimes where the people were not given their socio-political rights they brought about even poisonous rebellion. b. Political and Economic Deprivation. When political and economic rights of certain groups are not granted it chooses the suitable method of terrorism to show their anger. For example in northern states of India such as Assam, Nagaland, and West Bengal; the communists started guerilla war against the Indian Government being economically and politically deprived. c. Influence of Communist Regimes. At the end of cold war the influence of communist regimes inspired by Marxist and Leninist theories made a cause of escalation of terrorism in the world. Being influenced by such regimes many freedom movements adopted violence. Like Nepal, Bhutan and Sri Lanka communists and Tamales who started violent movements in the last two decades of twentieth century for their freedom. d. Poverty and Economic Exploitation. Illiteracy, hunger and economic disparity etc always attract terrorism in the society. Famous philosopher Aristotle claimed that Poverty is mother of Terrorism and Revolution. Daniel Pipes also says that As long as there is poverty, disparity, unfairness and suppressive political systems, radical tendencies will grow in the world. e. Easy Access to Weapons and Modern Technology. Due to incredible advancement in weapons technology and human knowledge it has become easy for the terrorists to get them easily. Hugh quantity of information about the arms manufacturing has been spread by internet which has made the access of the terrorists easy and they use weapons to get quick results the act of terrorism. f. Sheer Success of Terrorism. Terrorism is a short cut tactic for the terrorists to achieve their goals quickly. It is more result orientated rather than peaceful movement. That is why the terrorist groups adopt this for getting more results in shorter time. Easy access to weapons and widespread information of the arms technology is the cause of escalation of terrorism in modern times. g. Lack of Democracy and Dictatorship. Lack of Democracy is the main cause of terrorism in present times. The dictators and autocrat governments frighten opponents. They do it to create the fear among the masses to suppress any opposition against their governments. In undemocratic circumstances the people do not find ways to express their disagreement and as a result some of them turn to the violent means to submit their expression. We can see in many autocrat and communist states in Latin America and Africa the massive force was used against the political opponents such as in Cuba Zambia and Congo etc. h. Religious Extremism. There is a school of thought which considers that the religious extremism is the major cause of terrorism. Mark Juergensmeyer says that The religion is crucial for these acts since it gives moral justifications for the killing and provides images of cosmic war that allows activists to believe that they are waging spiritual scenarios. It does not mean that the religion causes terrorism but it does mean that the religion often provides symbols that make possible bloodshed even catastrophic acts of terrorism. As evidence we can observe that the majority of the terrorist movements are inspired by the religion or at-least it is claimed. 11. Counter Terrorism. Counter terrorism is also a contested concept. The term embodies a wide range of measures with differing impacts, which can be loosely characterized as the good, the bad, and the ugly. In the bad and ugly categories are Counter Terrorism Measures (CTMs) that overemphasize security and distort development and aid priorities, and that lead to extrajudicial killings, greater state repression, and increased human rights abuse. Overly restrictive counterterrorism measures constrain the social, political, and operational capacity of civil society actors and impede the work of groups promoting improvements in governance, human rights, and development. These are all important elements for reducing conditions, such as political marginalization, repression, and despair that can fuel grievances and lead to expressions of political violence. On the positive side are cooperative nonmilitary measures that enhance the capacity of governments to thwart terrorist attacks while promoting and protecting human rights. Also in the good category are policies that encourage support for sustainable development and good governance. 12. The proposed categorization is figurative and not meant to suggest absolute judgments about particular policies. The range of counterterrorism measures is extremely wide, and specific policies can have differing impacts in varying conditions and settings. Strengthened law enforcement efforts are good when they prevent attacks and bring perpetrators to justice, but these same measures can be bad if they lead to abuses and increased repression. Efforts to prevent the financing of terrorism are positive, yet programs intended to interdict such funding often have negative implications for nongovernmental groups and charities seeking to overcome oppression. The evaluation of particular counterterrorism measures depends greatly on context and the way in which specific actors implement policies. Judgments about particular policies should be based on the degree to which they contribute to genuine security and democratic governance, while also upholding the rule of law and protecting the work of peace builders and human rights defenders. 13. Counterterrorism measures are usually weighted toward the executive branch of government, with little attention to enhancing judicial independence, legislative oversight, and citizen involvement. Emergency measures passed in the name of fighting terrorism have had the effect of undermining civil liberties, restricting the ability of civil society groups to operate, and impeding development and relief activities in marginalized communities. Repressive CTMs have reversed progress achieved in recent years toward the integration of human rights and accountable governance into development policy. Individual rights and political freedoms have eroded as states have accumulated greater security powers. The nongovernmental monitoring organization Freedom House has reported an alarming erosion of global political freedom in recent years. In its 2010 annual survey the organization noted intensified repression against human rights defenders and civic activists and reported declines for polit ical freedom in countries representing 20 percent of the worlds total polities. The last few years have witnessed the longest continuous period of decline for global freedom in the organizations nearly 40-year history of publishing annual ratings.  [4]  In 2011 Freedom House noted a further decline in political freedom and a reduction in the number of countries defined as politically free. The report highlighted the continued poor performance of countries of the Middle East and North Africa, although this trend may be partially reversed if the democratic revolutions in Egypt, Tunisia, and other countries produce freer societies and more representative governments. PART II ESSENTIAL ROLE OF CIVIL SOCIETY 14. Civil society can play a significant role in helping states increase awareness of the threat and the impact of an attack on local communities, and in deepening public support for government action to address it, which is an essential component of any effective long-term strategy. Terrorism is obviously the state of extreme in human conflict that occurs when the violence enters in the matter. The terrorism is the result of failure in conflict resolution which can occur anywhere in the world. It is the crucial social problem of the society as well. The generally classified and unified roles of civil society in order to preventing and reducing of terrorism are as follows:- a. Counseling and Educational Role. b. Community Services. c. Sponsorship and Research. d. Legal Facets. Counseling and Educational Role 15. Civil society organizations can play a momentous counseling and educational role. They can provide policy opinions and proficiency on features of preventing terrorism that is often not obtainable within government. Similarly, civil society experts may provide alternative appropriate language and terminology to public officials in addressing issues related to terrorism and security keeping in view its importance. In order to reinforce co-operation with governments, civil society should also find it appropriate to acknowledge positive steps or measures taken by law enforcement officials and government where they occur. In addition, they may have a positive counseling role in providing tangible substitutes to counter-terrorism policies and measures that they consider to be ill-conceived. It is important to identify and give relevant information to the government in order to understand the real extent of the threat and to be able to provide adequate suggestions of a response  [5]  . 16. As for as educational role is concerned, it is very much important for civil society to make clear that human rights are a useful structure for mounting useful counter-terrorism strategies rather than an impediment. Some of the specific activities on this account may include providing information to school students as well as to youth workers and police and law enforcement officials. With regard to the latter, civil society may enter into partnerships with law enforcement bodies to develop targeted programs of co-operation, focusing, for instance, on increasing awareness and understanding of the diversity of communities. Community Services 17. It is almost self-evident that civil society institutions can also perform valuable community functions. They have an important role to play as catalysts for the development of opinions and ideas that is vital for building strong and vibrant communities. By creating safe spaces for dissent and by providing a forum where experiences can be shared on a personal level, civil society institutions may contribute to healing community rifts and tensions. They may also consider engaging in outreach activities and taking proactive steps to address the root causes of terrorism. Activities of particular value in this regard are those that strengthen human rights and the rule of law. The promotion and protection of these pillars of democracy contribute to building strong societies in which citizens are free to participate in the political process and exercise their rights. Providing practical and effective support to defenders of human rights is therefore also essential. 18. Another issue which may warrant further examination is the question of whether civil society should attempt to engage in dialogue with individuals and groups involved in and perpetrating acts of violence and terrorism. For various reasons, it is easier for civil society to engage in such dialogue than for governments. However, a human rights-based approach is essential in this regard. This includes a clear indication that dialogue does not imply affording any form of legitimacy to the perpetrators of violence. The positive experience of the peace process in Northern Ireland is one example that may provide valuable lessons. Sponsorship and Research 19. Civil society may play a meaningful advocacy and research role. As a matter of principle, it is important that they condemn all acts of violence against civilians regardless of the motivation behind those acts. With regard to positive measures in the area of advocacy, they may consider writing open letters and statements to armed groups condemning terrorist tactics and maintaining a principled approach to the applicability of human rights standards, i.e. that these standards apply to both perpetrators and victims of violence. There may be a role for civil society in reducing the emotional and psychological impact of terrorism. In particular, they may engage in activities that aim to amplify the voices of the victims of terrorism and of persons affected by unlawful counter-terrorism operations. 20. Other aspects of an effective advocacy role include the issue of engaging with the media to shape the public discourse around terrorism. It is essential for civil society to establish a constructive relationship with the media and the entertainment industry in order to provide reliable information, challenge negative or unbalanced portrayals of parts of the community, and initiate public debate on issues of public security and human rights. At the same time, it is important to encourage debate within the media profession on the image that is conveyed of minority groups in connection with the fight against terrorism and to alert them of their the responsibility to avoid perpetuating prejudices, stereotypes, or inaccurate and/or incomplete information. 21. Moreover, civil society may contribute high value studies in the field of terrorism, political aggression and for circumstances favorable to the increase of terrorism. High quality studies and research is very important as it reports to helpful and convincing encouragement and prevention efforts. High-quality research may comprise conducting studies and surveys on the impact of counterterrorism measures and on the intricate question of the issues that make persons pledge to radical ideas and engage themselves in acts of aggression. Equally, keeping in view the importance of increase in statistical and monitoring work; civil society can also connect with government in an open and facts-based discussion about the efficacy of counter-terrorism procedures. Legal Facets 22. Finally, there is yet another and important role that civil society has to play is legal facets related to terrorism in the society. Their work on legal issues related to terrorism and counter-terrorism continues to make a significant input to amplification international and national legal frameworks for counter-terrorism activities, particularly for the promotion and protection of human rights and the rule of law. There is a need to expand the work of civil society institutions to answer technical questions relating to: the definition of terrorism; the scope of application of domestic, bilateral, and multilateral laws, treaties, and other instruments dealing with terrorism; the accountability of perpetrators and redress for victims of terrorist acts and of unlawful counter-terrorism practices, in respect of both domestic and international law; educating decision makers about the nature and extent of complexity among different legal frameworks, including international humanitaria n law, international human rights law, and domestic criminal and civil law; and translating complicated legal arguments for wider public mobilization. PART III LIMITATIONS ON CIVIL SOCIETY 23. The role of civil society in eradicating terrorism is magnanimous but there are many interrelated factors that restrict its freedom of action. Some of these restrictions are discussed as under:- a. Political Space and Measures Restricting Civil Society. Despite the contributions they are capable of making, civil society groups in many countries lack the capacity, resources, and expertise to engage on counterterrorism issues, while in others, because of lack of political space and measures restricting civil society, civil societies simply do not have the freedom to engage. This ability of civil society to engage is largely tied to basic standards of freedom of information, freedom of association, and freedom to seek funding, which states have an obligation to ensure. b. Counterterrorism as Exclusively Government Responsibility. The inclination of some governments to view counterterrorism as exclusively a government responsibility and the related over-sensitivity on the part of security forces and their tendency to consider everything relating to terrorism as top secret has significantly limited the information flow to civil society, thus inhibiting their ability to gain a full picture of the threats facing and vulnerabilities. c. Counterterrorism a Crack Down Tool on Civil Society and Political Opposition. In some instances, counterterrorism has been used as a pretense to crack down on civil society and political opposition. A number of successive governments in our country have adopted overly expansive counterterrorism legislation and used it to clamp down on freedom of association, speech, and assembly. The lack of a common definition of terrorism consistent with international human rights standards has made it easier for governments to act this way. More common are subtle forms of state interference including overly restrictive or arbitrarily-applied regulations and restrictions on civil society. d. Lack of Education and Awareness. The civil societies of the developing and under developed countries are yet to shape themselves to become a resilient part in the power circles of the countries. The main reason for that is the lack of education and awareness of these societies. Since, education is a basic ingredient to generate awareness and sense of responsibility in each person thus its scarcity in masses brings dormancy in the thought processing character of a society. This fact is practically advocated once we peep through the most developed societies of the modern world which have a high literacy rate. e. Lack of Freedom of Expression. Terrorism most often rises and flourishes in the societies which are either conservative or do not allow the freedom of expression to the masses. This makes the civil society reluctant of speaking freely since they always fear the Government. Thus lack of freedom of speech and expression plays a major role in limiting the role of civil society in tackling the menace of terrorism. f. Securitizing Aid. The recent global focus on counterterrorism and multilateral counterinsurgency operations has accelerated a trend toward using aid and development funding for security-related purposes. This approach subordinates traditional goals of mitigating poverty to the agenda of counterterrorism and defeating insurgency. It blurs the analytic boundaries between security and development while politicizing both and detracting from efforts to improve the lives of most disadvantaged communities. The process works in two ways: firstly, a growing proportion of aid funding is channeled directly through military institutions and secondly, development programs are increasingly implemented in support of military operations, thus depriving a larger portion of the society potentially prone to acts of terrorism owing to abject poverty and hunger. The percentage of US aid funding allocated through the Pentagon has increased in recent years from 3.5% in 1998 to approximately 25% ten year s later.  [6]  Major recipients of US development assistance are countries like Pakistan and Afghanistan who are central to security and counter terrorism objectives. In countries like Pakistan where foreign assistance is provided, police forces are highly repressive and unaccountable. Assistance provided to such forces in the absence of needed structural reforms may simply reinforce repressive tendencies and undermine civil society efforts to defend human rights and establish democratic oversight. Aid provided through a security lens overlooks the plight of most marginalized populations.

Dinosaurs :: Essays Papers

Dinosaurs †¦I found myself with my leg lodged between two trees which the Tyrannosaurus Rex knocked over. I remained totally still knowing that if I moved the T-Rex would see me. The beast came so close to me that I could feel him breathing on my face. The T-Rex however, could not see me because of his poor vision and the time of night. Then I saw my chance, just as he bent over to eye me one more time I struck him in the eye with my knife made of bone. I pushed the knife deeper and deeper into the beast's head until his screaming stopped. The T-Rex fell shaking the earth with its weight. I was hunting for my wife and children who lived in the cave-house I built for them last winter. I and my two boys of the age of sixty and seventy-two seasons skinned the T-rex. It took three days to haul all the meat back to the cave house. My wife stored the meat in the underground cavern we had, which we usually used to hide ourselves from hunting dinosaurs. Our cave-house was located in what was called a cave city. These cities were carved out of a giant mountain and were run by an almighty leader, whom we referred to as the almighty. The people who lived in the cave-city were called commoners, and were referred to as the people. In every cave-city there was a drinking den, where the men of the city could come after a day of hunting and working to kick back and relax. At the drinking den the men enjoyed drinking fresh-made berry juice which would cost only two shells a serving. In the drinking den there were a lot of men who loved to tell stories about what they hunted and how big their catch was. Most of what these men said was half-true. They never told the whole truth in a story. For example if a man were to kill a T-Rex, which was ten thousand, hands tall they would say the Rex was eleven thousand hands tall. I usually went to the drinking den everyday. There were three men whom usually accompanied me there. These men's names were Big Joe, Medium Tim and Tiny Mike. Big Joe was about fifteen hands high and four hands wide, he had a low-pitched voice and was slow in his ways, he had a very short temper and was known for being somewhat of a Klutz.

A Good Man Is Hard To Find :: essays research papers fc

Views and Characters Flannery O’Connor wrote the short story, "A Good Man is Hard to Find" in the hopes of portraying to the reader the racist views of the time: many of the ideals possess "a kind of holy madness or beauty." (Kirszner 238). These are the words mentioned in Literature, and express the emotions that O’Connor made the grandmother experience in the story. The story takes on a sort of irony throughout to provide a comedic look at old values and traditions, displaying to the reader how we advance over time. The grandmother very ignorantly describes just how separate dark and light colored people were during the period: "Oh look at the cute little pickaninny!" she said and pointed to a Negro child standing in the door of a shack. "Wouldn’t that make a picture, now?" she asked and they all turned and looked at the little Negro out of the back window. He waved. "He didn’t have any britches on," June Star said. "He probably didn’t have any," the grandmother explained. "Little niggers in the country don’t have things like we do." The language that is shown in this section of the story clearly demonstrates the difference between what is acceptable, and what is racist. O’Connor clearly provides us that she never has the intent to be racist herself, but rather her characters, possibly an influence in her life, are to blame. The grandmother shows her politeness to June, but also shows her rudeness by describing the dark colored boy with such racist terms, providing the reader with a sense of the "holy madness" that resides within her. The story contains eleven characters, of which only one illustrates her lack of coming together and recognizing everyone as a whole, rather than as separate races. Despite the obvious difference in language barriers, the grandmother does reflect a soft side: "Two fellers come in here last week," Red Sammy said, "driving a Chrysler. It was a old beat-up car but it was a good one and these boys looked all right to me. Said they worked at the mill and you know I let them fellers charge the gas they bought? Now why did I do that?" "Because you’re a good man!" the grandmother said at once. Of notable importance, the name Sam means to listen, or to hear, supporting the fact of racial differences. (Babycenter) This could be the explanation why the characters, Sam and the grandmother, have the most polite conversation in the entire short story.

Book Review Of the Burning Man By Phillip Margolin :: essays research papers

Book Review of "The Burning Man" by Phillip Margolin Peter Hale, the son of Richard Hale, a four-year associate at Hale, Greaves, Strobridg, Marquand, and Bartlett, has lived his life under the shadow of his father. Despite having a high five-figure salary and fire-engine-red Porsche, Peter was constantly trying to overcome the expectations of his high- class lawyer of a father, who was former president of the Oregon State Bar. Handling only small-time cases did not present Peter with the opportunity to outshine his father, who was also a second-team All-American football player and National Champion wrestler, but when his father had a heart attack and could no longer handle a million dollar case in which Peter had been helping him, Peter could not let the opportunity pass. As Richard Hale lied helpless in a hospital bed, he demanded Peter ask for a mistrial, but it seemed only to go in one ear of Peter's and out the other. Peter's boldness would be costly though, as he would lose the case and lose his father. Richard did not die, but when he heard of his son's error he could not forgive him and couldn't bare to see him anymore. Only a fatherly instinct would force Richard to find a meager job for his helpless son in a small town with an old friend who was looking for someone trying to regain status as Peter now was. Whitaker was not as exciting as Portland was to Peter, but he began to be accustomed to the town when he began his handling small criminal cases and ran into an old friend who graduated with him from highschool, Steve Mancini. Steve, like Peter's father, was a football star, but at the Division II level for the Whitaker State football team. Hale became close with Mancini and met many other residents of Whitaker through Steve. One being Steve's beautiful and intelligent fiance, Donna Harmon and her slightly retarded brother Gary. Just as things began to become settled for Peter in Whitaker, he ran into some problems with Gary Harmon. Peter had to save him once from the police in a peeping incident and then became Gary's lead attorney, under some influence from Steve Mancini, as Gary was charged with the murder of a local college girl. The night of the murder, Gary had been at a local bar, the Stallion, and had gotten into an argument with a girl whom he had asked to buy a drink for. Despite the assurance of a local drug-dealer friend of Gary's, Kevin Booth and his friend, Christopher Mammon, the college girl had rejected Gary heavily not

Marketing Segmentation

Core benefits : Core benefit is the major benefit or satisfaction that customers are looking from a good or service one buys. This benefit can be happen from person to person. The Cassowaries watch that we produced provides convenience as well usefulness. The watch aims to improve in style and increases the functions of normal analog watch. In 21st century, the watch exist not only to Just to know about the time, but it can be a part of accessory for people to wear it and be more stylish and fashionable.Moreover, with this multipurpose product, it will enhance your fashion sense and reflection. Actual Product : Actual product is the physical parts of the product like benefits and features that affects to customers who purchase our product. In this level, there are four strategies which involve branding, adding features, organizations and benefits. Also that combines to deliver a product with specified benefits to our customers. The Cassowaries watch already has gone through for the t esting before it actually launch.The functions and designs are further modified to give more satisfaction and fulfill the expectations for customers. The actual benefit that added to our product is a WI-if function. This WI-FL function will allow our customers to use WI-FL through their smart phones. Basically, the watch has same facility as router. It requires customers to log in to our Cassowaries watches website to register, to make a simple contract between customers and our company which allows them to able to use Wi-FL by paying a usage fee per month.Also, we came out with this system that those who register with premium members, they will be able to have luxury to get a free usage of a WI-FL for a week. Definitely the premium registration is more costly, but we are sure that the customers will satisfy with this contract and they will not regret to use our product. Last but not least, we make our watch to be more useful and multi-function. Our watch can be turned into a neckla ce. The chain of the watch can be removed from the face of the watch and the new chain for the necklace which given upon purchase, an be re- clipped in the watch.So it can be a necklace as well. The chain is made of jewels for watch, light material and few Jewels for necklace chain as to prevent the tiring in neck due to a heavy weight of chain. It will make the customers more fashionable as well as stylish. Augmented Product : Augmented product is a commodity that has both the primary physical attributes and the non-physical attributes that are added to increase the product's value such as after sales service.After purchase, we measure the wrist size and adjust the length f chain in the spot for our customers as well as neck size. And so, they are able to wear it right after they purchase. We have total 3 years warranty and guidance booklet will be given for customers who are not clear of using it. There is a website for them to check about our products and Q and A sessions with cu stomer service. Conclusion : Promoting a new product will never be an easy work as the competition is tough and most of customers have high expectations in modern society.It will not be that successful to Just have colorful appearance. What we need is to target correct group of people in right time at the correct place and to focus more on satisfying their needs and wants. However, we will not be able to get a competitive advantage by Just satisfying them over our competitors. Looking forward and predict the needs and wants is the epitome method to gain competitive advantage from our competitors. Http://www. Neurotransmitter. Com/lesson-store/lesson-three-levels-of-a-product. HTML Marketing Segmentation S NO. | NAME OF PRODUCT| MARKET SEGMENTATION| 1. | Gillette Mach 3(New Gillette MACH3 Sensitive is an advanced razor designed for men who want a closer, comfortable shave with less irritation3 – even on the most sensitive areas of the face. )| a) Demographic: 1) Gender: Male 2) Age: 16 and above 3) Income: 25,000 and aboveb) Geographic: Urban areasc) Social Class: Middle class to Elite Class| 2. | Fair and Lovely(Fairness that changes your destiny. )| a) Demographic: 1) Gender: Female 2) Age: 15 and above 3) Income: 20,000 and aboveb) Geographic: Urban areasc) Social Class: Middle class| 3. Faber Castell Colors(Faber-Castell has a time honored commitment to tradition, quality, and innovation for all of its brands. )| a) Demographic: 1) Gender: Unisex 2) Age: 3 years and above 3) Income: 25,000 and above 4) Occupation consume: Studentsb) Geographic: Urban areasc) Social Class: Elite class| 4. | Honda CG 125(Honda Motorcycles is defined by Quality, Performance, Speed, Economy Pe trol and Re-sale Value. All these have managed to successfully bag your trust on the New Honda CG125. | a) Demographic: 1) Gender: Male 2) Age: 18 and above 3) Income: 50,000 and above 4) Occupation: Work with frequent ridingb) Geographic: Urban and Rural areasc) Social Class: Middle (Urban) Elite (Rural)| 5. | Colgate Toothpaste(Strengthens teeth with active fluoride. Fights cavities and leaves your mouth with a fresh feeling. )| a) Demographic: 1) Gender: Unisex 2) Age: 3 years and above 3) Income: 25,000 and aboveb) Geographic: Urban and Ruralc) Social Class: Middle to Elite class| Marketing segmentation a. The process of dividing the total market in to several heterogeneous groups. b. The process of bringing several small, unreachable segments into a definable market segment. c. An attempt to reach all consumers with a single marketing mix. d. Practiced by both profit-oriented and not-for-profit organizations Market segmentation is the process in marketing of dividing a market into distinct subsets (segments) that behave in the same way or have similar needs. Because each segment is fairly homogeneous in their needs and attitudes, they are likely to respond similarly to a given marketing strategy. That is, they are likely to have similar feelings and ideas about a marketing mix comprised of a given product or service, sold at a given price, distributed in a certain way, and promoted in a certain way. Broadly, markets can be divided according to a number of general criteria, such as by industry or public versus private sector. Small segments are often termed niche markets or specialty markets. However, all segments fall into either consumer or industrial markets. Although it has similar objectives and it overlaps with consumer markets in many ways, the process of Industrial market segmentation is quite different. The process of segmentation is distinct from targeting (choosing which segments to address) and positioning (designing an appropriate marketing mix for each segment). The overall intent is to identify groups of similar customers and potential customers; to prioritise the groups to address; to understand their behaviour; and to respond with appropriate marketing strategies that satisfy the different preferences of each chosen segment. Revenues are thus improved. Improved segmentation can lead to significantly improved marketing effectiveness. With the right segmentation, the right lists can be purchased, advertising results can be improved and customer satisfaction can be increased. Â   Marketing Segmentation Core benefits : Core benefit is the major benefit or satisfaction that customers are looking from a good or service one buys. This benefit can be happen from person to person. The Cassowaries watch that we produced provides convenience as well usefulness. The watch aims to improve in style and increases the functions of normal analog watch. In 21st century, the watch exist not only to Just to know about the time, but it can be a part of accessory for people to wear it and be more stylish and fashionable.Moreover, with this multipurpose product, it will enhance your fashion sense and reflection. Actual Product : Actual product is the physical parts of the product like benefits and features that affects to customers who purchase our product. In this level, there are four strategies which involve branding, adding features, organizations and benefits. Also that combines to deliver a product with specified benefits to our customers. The Cassowaries watch already has gone through for the t esting before it actually launch.The functions and designs are further modified to give more satisfaction and fulfill the expectations for customers. The actual benefit that added to our product is a WI-if function. This WI-FL function will allow our customers to use WI-FL through their smart phones. Basically, the watch has same facility as router. It requires customers to log in to our Cassowaries watches website to register, to make a simple contract between customers and our company which allows them to able to use Wi-FL by paying a usage fee per month.Also, we came out with this system that those who register with premium members, they will be able to have luxury to get a free usage of a WI-FL for a week. Definitely the premium registration is more costly, but we are sure that the customers will satisfy with this contract and they will not regret to use our product. Last but not least, we make our watch to be more useful and multi-function. Our watch can be turned into a neckla ce. The chain of the watch can be removed from the face of the watch and the new chain for the necklace which given upon purchase, an be re- clipped in the watch.So it can be a necklace as well. The chain is made of jewels for watch, light material and few Jewels for necklace chain as to prevent the tiring in neck due to a heavy weight of chain. It will make the customers more fashionable as well as stylish. Augmented Product : Augmented product is a commodity that has both the primary physical attributes and the non-physical attributes that are added to increase the product's value such as after sales service.After purchase, we measure the wrist size and adjust the length f chain in the spot for our customers as well as neck size. And so, they are able to wear it right after they purchase. We have total 3 years warranty and guidance booklet will be given for customers who are not clear of using it. There is a website for them to check about our products and Q and A sessions with cu stomer service. Conclusion : Promoting a new product will never be an easy work as the competition is tough and most of customers have high expectations in modern society.It will not be that successful to Just have colorful appearance. What we need is to target correct group of people in right time at the correct place and to focus more on satisfying their needs and wants. However, we will not be able to get a competitive advantage by Just satisfying them over our competitors. Looking forward and predict the needs and wants is the epitome method to gain competitive advantage from our competitors. Http://www. Neurotransmitter. Com/lesson-store/lesson-three-levels-of-a-product. HTML